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Mini Guide: Journey Mapping the Digital Experience and Journey Mapping Template


Discover the importance of understanding the customer’s entire digital journey with your brand in this insightful mini guide with CEO of Experience Investigators Jeannie Walters, in partnership with our experts at NICE CXone.

Today, it’s not enough to start tracking the customer’s journey after they interact with an agent. You need to understand their digital journey through the lens of your customer’s entire experience with your brand—and that all starts with journey mapping.

Luckily, we have a guide for that.

This mini guide is designed to help you:

  • Understand the point of view of your customers
  • Map the customer’s digital journey from the context of their overall brand journey
  • Adapt to evolving customer expectations and needs

Let’s do this!


AI-Powered Virtual Contact Center Agents (Webinar)

Designer Shoe Warehouse, better known as DSW, continues to find innovative ways to capitalize on that universal truth and keep customers coming back for more. From a single store just 25 years ago, DSW has become a footwear and accessories powerhouse with 500 stores and a wildly successful digital business. By combining NICE CXone with SmartAction’s AI-powered virtual agent, DSW ultimately found the right human-machine balance without compromising an ounce of CX.

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Top 10 digital contact center innovations

Great customer experience and customer satisfaction begins by giving your customers the control they want and expect, here are some new ways businesses are reaching their customers.

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